Content Management System
CMS stands for “Content Management System” and basically means, a collection of tools designed to facilitate the easy creation and removal of content on a website without any programming knowledge.
- The key benefits of owning a website built with a CMS usually are:
- Up-to-date, fresh and relevant content: keep your website visitors interested and informed with frequently updated content.
- Easy for administrators to use: if you can browse a website and use basic word processing software, then you will be amazed at how easy it is to manage your website
- Customer interaction: one-way flows of information are long gone. In today's online environment you must provide real-time ways for your customer to contact you. In a CMS this may include forums, commenting and rating systems of your content, surveys and feedback forms. A good CMS will allow for this constant online dialogue with your customer and readers alike.
- Search Engine Optimization: a good CMS will have built-in systems to optimize your site’s content for Search Engines such as the use of Metatags and Keywords.
- Easy extension of website features: a well thought out and planned CMS will allow for the easy ‘plug-in’ of additional components and modules that will extend the functionality of your site. Such components might include ecommerce systems, newsletter signups, directories, booking systems and user management extensions.
